Rockville, Md., June 22, 2022 /PRNewswire/ — From 2020 and into 2022, the coronavirus pandemic had a significant effect on consumer habits. Packed facts found in her May 2022 survey that 27% of consumers report still working from home full-time more often than before COVID-19, while 23% of consumers report working from home part-time more often than before the pandemic.
Many offices have now reopened for employees who choose to work in the office full-time or part-time. Some companies are also starting to bring all their remote employees back to the office in 2022, or will do so in 2023, full-time or part-time, so there will soon be a greater need for coffee service in the office than during the worst parts of the pandemic.
The U.S. Office Cafe Services (OCS) market is expected to grow at an average rate of 24% per year, reaching $4.4 billion in 2026 from a historically low 2021 base, due to both returns to the office and higher prices. The gains will follow the pandemic-induced drop in sales in 2020 and 2021, when most office workers started working from home on a full- or part-time basis, as the new report from Packaged Facts reports. United States Office Coffee Service: Market Trends and Opportunities
However, working from home is here to stay. Some companies downsize their office layouts in anticipation of a permanent drop in the number of employees on site at any given time. Yet, with the growing view that offices are places of collaboration instead of solo work that can be done from home, more and more offices are realigning to include spaces to accommodate such work. Since casual conversations often take place around snack and coffee areas, this presents an opportunity for office coffee providers to equip these spaces for collaboration.
Although the industry often uses the “office coffee service” (OCS) label, OCS providers should look to the work-from-home market and companies that require most employees to work on-site depending on job duties. (eg, hospitals, manufacturers, warehouses) for a new sales base.
Additionally, there are opportunities to gain value by marketing more value-added coffee service options (including trendy beverages favored by younger workers) to entice employees to come into the office more often.
provides market size and forecast for office coffee service, as well as sales by product category, brewer placement share by brewer distributor, coffee consumption and price trends, and trends revenue and prices of individual cups
identifies key opportunities and challenges for the growth of office coffee service, including the importance of coffee to productivity and workplace morale; the potential costs associated with keeping coffee-drinking employees on-site; and coffee chain performance trends
analyzes consumer coffee usage trends by type and coffee maker ownership and purchase trends by coffee maker type and brand
assesses home coffee habits, including whether coffee is home-brewed or purchased outside the home, the type of coffee consumed, and the method used to make coffee
analyzes the relationship between home and work coffee drinking habits of employed adults, including:
assesses the importance, satisfaction and attitudes of coffee in the workplace, including the importance that employed adults place on the attributes of coffee and their satisfaction with these attributes in the workplace
analyzes attitudes towards coffee in the workplace, including coffee as a productivity tool, coffee as a workplace benefit, the cost of coffee in the workplace, and expectations of coffee in the workplace
analyzes the foodservice and office coffee strategies of major vendors including Aramark, Compass Group/Canteen Vending Services, Farmers Brothers, First Choice Coffee Services, Keurig Dr Pepper, red diamondRoyal Cup, Sodexo, Starbucks and Westrock Coffee Holdings
covers trends and themes such as generational differentiation, high-end trend, expansion of coffee types and varieties, expansion of brewer variety and versatility, and expansion of products and services
Consumer demographics, perceptions, motivations and behavior are examined with respect to food/beverage and diet choices. The effects of the COVID-19 pandemic on consumers are also analyzed broadly, as well as in the context of coffee and the workplace.
The reasons for and implications of changes in consumer perception and behavior are analyzed in the context of present and future market opportunities.
Additionally, the report contains dozens of tables featuring numerical survey data on consumer demographics and psychographics and numerous marketing photographs. This report details COVID-19 trends affecting the food and beverage market.
For more information see the United States Office Coffee Service: Market Trends and Opportunities report page.
Particular attention is devoted to the market impact of e-commerce and the coronavirus pandemic.
Packaged Facts, a division of MarketResearch.com, publishes business intelligence on a wide range of consumer market topics, including consumer demographics and buyer information, food and beverage market, products and consumer financial services, consumer goods and retail, pet products and services. Packaged Facts also offers a full suite of custom research services. The reports can be purchased from our company’s website and are also available through MarketResearch.com.
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SOURCE Packed Facts